RELAXATION IS OUR REVOLUTION

The formerly named American Beach Museum opened on September 5, 2014, bringing the lifelong dream of MaVynee Oshun Betsch “The Beach Lady,” to fruition. MaVynee was a prominent figure on American Beach, and the great granddaughter of A. L. Lewis. For decades, MaVynne worked tirelessly to protect American Beach’s place in history. She gave guided beach tours, operated a makeshift museum from her motorhome and fought against development and environmental degradation. With MaVynee’s transition in 2005, the museum continues her life’s work to preserve and celebrate the heritage of American Beach.

SHOP BY COLLECTION

  • T-Shirt

  • Hat

  • Hoodie

SHOP BY HISTORICAL COLLECTION

  • The 1935 Collection

  • The Historic American Beach 2025 Collection

  • The Heritage Collection

  • The Rest Collection

  • The Sankofa Collection

  • The Legacy Collection

in every design, every detail, every thread

WHAT OUR CUSTOMER SAYS

"I love the vintage vibe of this shirt! The design perfectly captures the spirit of American Beach 1935. Super soft fabric and great fit — I’ve already ordered a second one!"
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"These shirts are more than just clothing — they tell a story. I wear mine proudly knowing it represents a piece of American history."
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"I bought matching American Beach 1935 tees for me and my wife — we love them! Great tribute to such an iconic historic place."
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"The quality is amazing! Lightweight, breathable, and the print doesn’t fade after washing. It’s my go-to casual shirt now."
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